Sunday, February 25, 2018

Digging down the concept of Entertainment Dining


Brands are focusing more into bringing a Holistic Customer Service Experience by combining the concept of entertainment and dining. Food is the natural connector between people, and it intelligently brings everyone closer. If this emotional aspect of human being can be holistically touched, and acted on; it requires little introduction that the entire process of entertainment dining can effortlessly bring in more customers and leads to a brand.

Over the years bringing people together in the name of events and thereby, inviting them for prized dining experience remained in trend. However; with changing times and increased in social interaction; people have become more demanding and the entire trend is having some strategic facelifts.

Restaurants often struggle to cope up with the challenges when it comes to group dining in strategic events such as corporate get together. Then working out on the core concept of bringing entertainment and dining becomes very important. Channelizing the entire efforts of bringing together fun and meaning in food consumption can connect people better than ever.

In order to bring alive the actual spirit of entertainment dining, companies need to connect and collaborate with their audiences holistically. The concept of entertainment dining has been popular for its awesome benefits. Other than making it a great opportunity for people to connect on a holistic setting; it helps install a happy, jovial environment into the existing system. The entire process of channelizing efforts and maintaining a good balance with food and entertainment is fast scaling up with corporates now realizing the importance of connecting people in such grand and holistic environment.

While entertainment dining is the trend of the time; restaurants need to actively work around newer measures to make the entire dining experience in entertainment setting cool and improved. And that's when you can consult professionals like This

Monday, February 19, 2018

Top Restaurant Consulting Trends to Follow in 2018


Restaurants are evolving and so is their scope to do businesses. Every year; a new trend enters the industry, integrates some decisive changes and brings in entirely new vibe of serving customers. Let us explore the top trends that are expected to shape the industry in the year.


Building a strong, long-standing relationship with customers


One of the challenges most restaurants face almost every year is to reduce the gap of communication with their customers. Despite having a team of trained staff, many often fail hard in catering to the standalone requirements of audiences in a simplistic manner. The communication issues could arise out of many reasons but if not fixed timely could spiral up and further bring worst affects into the working processes. That is Why Restaurants Need To Build An Intelligent Communication Strategy, invest in PT activities, understand, and cater to the evolving requirements of their clients in order to build a strong, long-standing relationship with them.

Restaurants need to develop relationships with local farmers and begin attending farmers’ markets.


Vegetables are a Culinary Trend


The new meat of the plate is vegetables. Restaurants around the world are integrating Newer Menu Strategy and adding more of colorful and fresh veggies into the table as a response to healthy food choices by clients. People are now more calorie conscious than ever, they know the impact of excessive meat consumption, and thus they are rather choosing vegetables as a cool, fresh and healthy food that matters.


Social media is the buzzword


Most restaurant brands are working towards the development of their image on social media and this is a good sign. It is noted that micro influencers and referral marketing are gaining widespread limelight because of the inherent benefits they offer and with digital marketing, social media presence has thus become very important for restaurants brands.


Inspired culinary


The fusion culinary trends are in trend. Asian, oriental fusion, Middle East and African mixes - the culinary trends are evolving and there is an increasing preference for many chefs to integrate the awesomeness of many different cuisines across!

Sunday, February 11, 2018

Importance of Referrals and Micro-Influencers Regarding Restaurant Marketing

Importance of Referrals and Micro-Influencers Regarding Restaurant Marketing

Restaurant marking has always been a fairly complicated task. Those who think a restaurant can effortlessly sell itself with the help of great food and service; they are mistaken. While food and service are essentially vital for a restaurant to survive; it also require helping of intelligent branding to attract customers, and retain them with an objective to develop a constantly evolving fraternity of loyal audiences.

Go, and explore some lesser-known restaurants and you will be amazed to learn why despite having great food choices on their menu and a smiling team of friendly staff, some eateries do not ever create a foothold, let alone become a brand. In order to survive and sustain in today's evolving marketplace; Restaurants Require Clever Marketing Strategy, on which internet marketing need to have its due importance.

Now, when it comes to restaurant marketing; referrals and micro influencers have their own importance. A whopping number of guests trust friends recommendations while some believe on the message conveyed by ads. In other words, it has become very important for you to ensure that all of your guests have a pretty wonderful experience at your restaurant than to have a flashy ad on a magazine.

Previously, a satisfied or dissatisfied guest has relatively few ways to express his emotions about the service received from a restaurant. His feedback was limited within his circle of friends he was closely associated with. However, today with the help of the Internet and social media; anyone from anywhere can express good or bad thought.

That is why it has become very important for restaurants to tap into the emotions of guests and encourage them post favorably on social media. Moreover, reaching to a relatively great and active base of audiences and turning them your loyal audiences is easy with the help of micro influencers. They are the people with pretty good number of fan following on social media and they have some very good influences on the decisions their audiences make. You can invite them over a meal, serve well, and request for a token of appreciation in the form of a review on the Internet.

So, micro influencer and referrals play a vital part when it comes to Marketing Your Restaurant. Use your techniques well and always take the help of experts if needed. It will simplify your job!

For an effective restaurant planning, you can check out the wonderful services from this Website. The company remains at the forefront of restaurant and hospitality creative thinking, providing unique and proprietary solutions to clients who are seeking to enter new markets, launch their own new restaurant or hotel concept, or reposition a tired concept.

Sunday, February 4, 2018

Why Old School Interior Restaurant Designs will rule in 2018

Why Old School Interior Restaurant Designs will rule in 2018

New design innovation goes through some learning curves. They are either adapted with existing trends or are tried and left for the lack of authenticity. In any case, the old school designs always get increased attention across generations partly because they are time tested and party because they form the very foundation of innovation. Restaurant interior design is no exception. While modern glass, steel and cold color, intense lighting work well in accordance with contemporary times, designers are increasingly turning back and bringing in old school Interior Design Ideas. Read how and why!

A restaurant survives if it serves good food and has a nice customer care service team. However, in today's dynamic setting where competition is rampant, having a far-sighted and effective menu and service alone do not necessarily offer the gateway to success. As a restaurant business, you need to have an effective restaurant design strategy. This refers to the overall idea or theme around which the entire restaurant stands. It necessarily includes the names of dishes on the menu, dining room decor, service style, quality of service, style of food etc.

Choosing a Good Restaurant Design,

When it comes to Choosing a Good Restaurant Design, you need to identify who your target audiences are, do a comprehensive research on their attitude, spending history and behaviors, you need to develop a future-proof and in-trend menu, and choose a good and most importantly friendly service style. Interior decor, as it seems, should always be given important and serious consideration when it comes to retooling the restaurant design concept.

One of the increasing trends is to integrate old school design ideas into restaurant decoration. For example; a return to basic bold colors is being used to give restaurant a feel of the root.

With the intelligent use of millennial pink and bright red, forest green, turquoise and jet black etc and more; the focus is on bringing back the true old vibrancy back into the play. With eco friendly, self sufficiency, and self -reliance being the buzzword of today's world, restaurant designers are focusing on landscape elements. The use of gabled ceiling, hanging planer pots suspended from the ceiling are back in the trend.

So, while restaurant design keeps evolving, the old school elements can significantly retool and channelize the entire job.

For an effective restaurant planning, you can check out the wonderful services from this Website. The company remains at the forefront of restaurant and hospitality creative thinking, providing unique and proprietary solutions to clients who are seeking to enter new markets, launch their own new restaurant or hotel concept, or reposition a tired concept.